For all those with legacy blue ticks on their Twitter profile, time is running out. The microblogging platform on Friday announced that it will be doing away with Twitter to Remove the Legacy Blue Tick starting April 1.
This is seen as the Elon Musk-owned application’s way to expand its paid Twitter Blue subscription program. Meanwhile, the platform has asked individuals and organizations with legacy blue ticks to sign up for its flagship program to retain their verification badges.
“On April 1st, we will begin winding down our legacy verified program and removing legacy verified checkmarks. To keep your blue checkmark on Twitter, individuals can sign up for Twitter Blue…” the company stated in a Tweet that was accompanied by links to subscribe to the premium program.
The Twitter Blue program, which costs Rs 900 per month on iOS and Android devices will let users have the coveted blue tick mark which was earlier reserved for notable personalities. The Twitter Blue subscription comes at Rs 650 for the web. Twitter is also offering an annual plan with up to 12 per cent discount. Similarly, Twitter Blue is priced at $11 for iOS and Android and $8 for the web in the US.
More changes to Twitter Blue
Twitter has also introduced some changes to its Twitter Blue subscription. According to the latest reports, the subscription plan is now available for purchase worldwide. The cooling-off period for new accounts to buy Twitter Blue has been reduced to 30 days.
Earlier, newly created accounts had to wait for 90 days to be eligible to subscribe to Twitter Blue. The waiting period was introduced after several accounts began impersonating brands, politicians, and celebrities after Elon Musk introduced the Twitter Blue plan.
“New subscriptions to Twitter Blue are available globally on web, iOS, or Android. Not all features are available on all platforms. Newly created Twitter accounts will not be able to subscribe to Twitter Blue for 30 days. We may also impose waiting periods for new accounts in the future at our discretion, and without notice,” read the official Twitter Blue page.
The Twitter Blue paid subscription was rolled out days after Elon Musk took over the company in 2022. Earlier, Twitter verification was only limited to accounts of politicians, famous personalities, journalists, and public figures. With Musk at the helm, Twitter is now offering verification badges to anyone with a Twitter Blue subscription.
The Blue service lets users tweet up to 4,000 characters, and compose longer Quote Tweets or replies. Users will also be able to get prioritized ranking in conversations, and lesser ads, and will be able to post longer videos.
